2026 Deposit and Lending Advertising Basics
Virtual
 
Program Agenda
April 30, 2026
9:30 a.m. - 10:30 a.m. CST
 
The Basics of Advertising Compliance will orient bankers and marketing personnel to the various laws and regulations that govern deposit and lending advertisements. The webinar will provide an overview of the Truth in Savings Act section on advertising for deposit products, the FDIC's rules for use of its logo in advertising, as well as the Truth in Lending sections on advertising for lending products, and requirements related to the use of NMLS numbers.
 
Topics to be Covered:
  • Overview the deposit and lending advertising compliance requirements
  • Truth in Savings Act (TISA) rules for deposit product advertising
  • Truth in Lending Act (TILA) requirements and use of trigger terms
  • FDIC official sign and logo use in advertising
  • NMLS number requirements for lending ads
  • Common advertising pitfalls and best-practice compliance tips
 
Program Presenter
Kerry Clark, JD - AVP - Publications Editor/Staff Attorney
Kerry is a 2021 graduate of Washburn University School of Law and has been a member of the KBA legal department since 2019. Prior to attending law school, Kerry worked in marketing for several years, so she has an appreciation for the balance banks need to strike between attention grabbing advertisements and compliance with laws and regulations.
 

**Program fees are based on bank asset size. There is no limit on the number of people that can attend the virtual session from your financial institution. Please login and register one person from your bank and pay based on your bank’s asset size. Then email all other attendees (include attendee’s first and last name, bank location and e-mail) to education@ksbankers.com so that additional attendees can be registered free of charge to receive their own link and login information for the session.

*We understand circumstances arise requiring cancellation - if you cancel up to 5 business days before the program, your registration fee will be refunded.
*Any transmission, retransmission or republishing of the audio or video portion of the seminar is strictly prohibited.
*Live purchase includes 30-day replay access. All options will include the written materials.